Wine and spirits bottles proudly wearing CWSA Medal Stickers enjoy a 81% increased chance of being considered for purchase by Chinese professional buyers according to a survey conducted by CCP, the China Consumer Panel. Research showed that factors increasing interest in sale included ‘Seeing CWSA Medal Stickers listed on correspondence; price lists; wine descriptions’, ‘Seeing CWSA Medal Stickers on bottles at Trade Shows’, ‘Seeing CWSA Medal Stickers on bottles of wine sent as samples’. CWSA Judge and professional wine buyer Richard Howe said ‘When I see wines wearing CWSA Medal stickers, I immediately know they have been recommended by my China based peers.‘ To be successful in China, it is now essential to have a good reaction at the CWSA.
More China Wine Market News… China’s fast developing market is giving wines that do not already have dominance in more traditional markets a rare opportunity for success. One recent hot example is wines from Uruguay […]
More China Wine Market News… The Chinese B2C website yesmywine.com averages sales of 10,000 bottles per day and is struggling to keep up with rising demand. Created in 2008, the company no has 4 million […]