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French Pushing ‘Wine Glamour’ Image
More China Wine Market News… To boost image and increase sales in China, Peugeot cars are now giving French wine gifts to customers to convince them of their luxury status. This shows how the impression […]
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CWSA Winner Zenato Winery
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Top Tip: Giving Buyers Want they Want = Sales
More China Wine Market News… Wine makers are now increasingly looking at what Chinese buyers and end customers WANT in order to increase sales – rather than expecting them to have the exact same taste pallet as […]