Introducing our Judges:
The Most Important Buyers in the Chinese Wine & Spirits Market
We’ve hand-picked 100 of the most influential Buyers in the Chinese market to judge CWSA. Together they’re responsible for buying more than 90 million bottles every year.
Winning a CWSA medal is THE seal of approval for wine and spirit producers looking to increase sales of their products in the Chinese market. This is because our Judges know exactly what all aspects of this booming local market demands, and they use this knowledge to select the drinks that will succeed in China.
Not only are our expert panel of Judges in tune with the tastes of Chinese drinkers, but they’re also responsible for buying more than 90million bottles every year, so impressing them with your products could lead to a substantial boost in sales for your wines and spirits.
The 100-strong CWSA judging panel is made up of:
- Major purchasing decision makers at China wine importers, distributors and wholesalers
- Restaurant group owners
- Purchasing decision makers at major and medium sized retailers
Our Judges represent a wide variety of respected organisations including:
- ASC Fine Wines
- CHEERS Imported Wine Wholesaler
- Corney & Barrow (Asia)
- Watson’s Wine China
- Anrise-IMC Limited
- East Meets West Fine Wines
- Dalian Wine Association
What our Judges say:
“The CWSA is very important for the Buyer because now they are going on the blogs and the networks and trying to find out what people say. What awards have these won? I think it’s critical to have Buyers as Judges. We are Buyers, in China and we know the taste of the people.” Richard Howe – CWSA Judge, Club Cru, Xiamen
What Winemakers Say About our Judges:
The CWSA medal wins are such a fantastic result for the Wolf Blass winemaking and viticultural teams given the wines were awarded for the suitability of the style for the Chinese market – the fastest growing wine market in the world. The results are particularly pleasing as the Judges were selected from the most important distributors, importers, hoteliers and Sommeliers from all the key regions and cities in China and Hong Kong. – Chris Hatcher, Chief Winemaker, Wolf Blass