Gaining and growing market share in China as a relatively unknown wine brand takes a little work. Nonetheless, imported wines now make up nearly 40% of all still wines sold in the country with French […]
Home to the world’s largest and fastest-growing middle class, China is an unmissable market for the global wine industry. But before brands and producers dive straight in with huge marketing campaigns, it’s vital to grasp […]
One of the major French players in the global wine trade with worldwide sales of over 11 million bottles per year, Mouton Cadet, is looking to gain market share in the key markets of China, […]
Sichuan 1919 Wines & Spirits (“1919”) has 1,500 wine & spirits shops across China in addition to being a leader in e-commerce. 1919 has just launched a sommelier service, allowing customers via the mobile app […]
More China Wine Market News… Wine magazine Decanter ranked the 50 most influential people in the industry and for the fist time five people on the list reside are in China. Chinese consumption patterns are also changing the wine […]
More China Wine Market News… The Chinese B2C website yesmywine.com averages sales of 10,000 bottles per day and is struggling to keep up with rising demand. Created in 2008, the company no has 4 million […]
More China Wine Market News… Northern China favours “big flavours, big reds and big alcohol”. Canton in the South (just north of Hong Kong) prefer more delicate, refined flavours. The southwest, generally prefer wines with […]
More China Wine Market News… Wealthy Chinese are famous for their preference for high-end Bordeaux wines, even if the food pairings with this classic are sometimes questionable. But that is only the door opener for […]
More China Wine Market News… Much of the imported wine boom in China has been confined to the key cities of Shanghai, Beijing and Guangzhou in recent years. The exciting news is that provinces in […]
More China Wine Market News… China Wine & Spirits Awards 2012 More China Wine Market News…
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