international wines in china Archives

Chinese Wine Marketing Trends for 2019

16. January 2019

As we draw closer to the end of the year it is the ideal moment to reflect on how the marketing landscape is changing and how businesses can start preparing for a prosperous 2019. China […]

Mouton Cadet’s China Strategy

16. January 2019

One of the major French players in the global wine trade with worldwide sales of over 11 million bottles per year, Mouton Cadet, is looking to gain market share in the key markets of China, […]

French Pushing ‘Wine Glamour’ Image

24. July 2018

More China Wine Market News… To boost image and increase sales in China, Peugeot cars are now giving French wine gifts to customers to convince them of their luxury status. This shows how the impression […]

Chinese Buyers Leading International Wine Sales

24. July 2018

More China Wine Market News… The sheer purchasing power of China’s new wealthy has transformed the world wine market forever. ‘As the demand for wines becomes greater from this new market, naturally the prices will rise,’said […]

Smaller Labels Enjoy Growing Market Share

24. July 2018

More China Wine Market News… Sophisticated Chinese wine buyers are increasingly looking for lesser known labels to ‘discover something new’ to impress friends and business colleagues. A distinct move away from ‘flashy goods’ including the […]

U.S. wine exports hit record, China sales up 18%

24. July 2018

More China Wine Market News… Boosted by soaring double-digit sales increases in China U.S. wine exports hit a record 1.4 billion liters in 2012, up 2.6 percent from 2011 and the third straight annual increase, the San […]

Extremely Healthy Increases in Volume and Price

24. July 2018

More China Wine Market News… The latest figures show that between 2010 and 2012 Spain has lead the pack with an increase of a staggering 132% of wine sales by value according to China Customs […]

Lesser Known Producers Reaching China Success

24. July 2018

More China Wine Market News… China’s fast developing market is giving wines that do not already have dominance in more traditional markets a rare opportunity for success. One recent hot example is wines from Uruguay […]

Chinese Buyers Trust Quality International Wines

24. July 2018

More China Wine Market News… The boom in wines sold to China from old and new world wine making regions is in part due to an increasing trend to ‘trust’ international brands for being properly […]

Louis Vuitton family launches wine for the Chinese palate

23. July 2018

More China Wine Market News… Aiming to cash in on the booming Chinese market, XLV wines has created a fruit-driven and softer tannin wine that they believe will appeal to Chinese consumers. Although the XLV […]